AIMEE SONG
CHANNELS: Digital, Social, Editorial Content
CLIENT: Mane Addicts
ROLE: Creative Director, Producer, Copywriter
CAMPAIGNS: Mane Makeover
Aimee and Anh had been talking about going shorter for some time, but he wasn’t trying to convince her to change anything. He told her that a shorter style would look amazing and that he was ready [with scissors] when she was! He explained that it’s important to be ready to make the change on your own, and when you are, be aggressive with the change. It’s more intriguing to just go for it rather than taking baby steps to inevitably get to the same result.








CREDITS
PHOTOGRAPHER: Dave Lang
HAIR: Anh Co Tran