AIMEE SONG

CHANNELS: Digital, Social, Editorial Content

CLIENT: Mane Addicts

ROLE: Creative Director, Producer, Copywriter

CAMPAIGNS: Mane Makeover

Aimee and Anh had been talking about going shorter for some time, but he wasn’t trying to convince her to change anything. He told her that a shorter style would look amazing and that he was ready [with scissors] when she was! He explained that it’s important to be ready to make the change on your own, and when you are, be aggressive with the change. It’s more intriguing to just go for it rather than taking baby steps to inevitably get to the same result.

CREDITS

PHOTOGRAPHER: Dave Lang

HAIR: Anh Co Tran

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